Persuasion Notes                           

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According to education research, when students have copies of a teacher's Power Point notes they digest less of the material.  It seems that the act of writing notes enhances learning. For that reason, I do not give out my Power Points.  There are times, however,  when there are diagrams, charts, etc. that may be helpful. In those cases,  I send out the slides that contains this information.  In addition, I offer limited notes on days when there is a lot of material to write. 

How to Do Scholarly Research

Gass and Seiter -Chapter Two: What Constitutes Persuasion

Elaboration Likelihood Model Handout (Goes with G&S Chapter 2)

Theory of Reasoned Action Handout

Cognitive Dissonance Theory Handout

Sequential Persuasion (Gass and Seiter 10) and Reciprocity (Cialdini 2) Notes

 

 Dr.  Lynn Meade